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In order to meet the escalating market needs of consumers, Mercedes-Benz needs to design a five-year warranty logo and apply it to all media.
After doing a lot of market research and collecting similar designs of various brands, the insignia was designed in combination with the style and unique font of the Mercedes-Benz brand.
The insignia looks simple, with clear priorities and a strong sense of overall emphasis, easy to apply online or offline media ads. Finally, a insignia guidelines is created with detailed usage scenarios and examples.
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